“Entrepreneur is someone who has a vision for something and a want to create.”
– David Karp, Tumblr Founder & CEO”
Bubez foods story began with a discomfort, a quiet time, a dream and a ‘want to create’
AUGUST 2012
Founder & CEO, Ijeoma Ndukwe-Egwuronu in her quiet time found the direction for Bubez Foods by identifying a multigenerational household food product for most African homes, which had existing challenges. Having given her own kids pap as their staple meal until they were 2 years old, she understood the need for this traditional meal as well as the challenges getting it posed as a result of the time and energy it takes to process from scratch and the concern for hygiene that made it difficult to purchase in an open market.
To bridge this gap and sell HEALTH & CONVENIENCE; she began selling this healthy breakfast cereal, first from her home to family and friends, then, from the booth of her car.
Understanding that the traditional taste of pap does not appeal to everyone including herself, Ijeoma researched and experimented with different variants with the goal of providing healthy tastier options. This led to the birth of the Bubez Signature variants – Strawberry Flavoured Pap and Vanilla Flavoured pap. Other variants naturally followed to ensure that everyone, whatever their preferences, had something.
JUNE 2015
By June 2015, our first team of 8 production staff were assembled at the factory.
MAY 2016
We moved from our temporary housing to our own property which housed both the factory and operational offices.
JUNE 2016
Bubez Foods signs its first and second distributors.
JULY 2016
Bubez Foods signs up major Supermarket chain, SPAR Nigeria as a retailer.
AUGUST 2016
Bubez Foods records over 80 vendors across 7 Nigerian States and of course, celebrates its fourth anniversary.
FEBRUARY 2018
Lagos Distribution Centre opened.
MAY 2018
Port Harcourt Distribution Centre opened.
FEBRUARY 2019
Our first 20ft container filled with Bubez Pap arrived in Houston and Bubez Pap began selling in stores across Texas.
OCTOBER 2020
A 20ft container filled with Bubez Pap arrived the UK and Bubez Pap began selling in stores across the UK.
NOVEMBER 2020
The Bubez Foods factory relocated from Abuja to Lagos.
APRIL 2021
The Bubez Powder Pap was introduced into the market.
JULY 2021
Bubez powder pap arrived Australia and UK.
AUGUST 2021
Bubez powder pap is sold in over 100 stores in 11 Nigerian states with over 15 wholesalers flying the Bubez Flag.
SEPTEMBER 2021
Another batch of Bubez powder pap left for the US.